Media - Electric For All

Illustrated banner with the text '40 Million Reasons to Go Electric' above three electric vehicles—a Hummer EV, a blue Chevrolet Bolt, and a red Mustang Mach-E—set against a vibrant California cityscape backdrop with the Golden Gate Bridge and a hillside sign reading 'ELECTRIC'.

Press Contact:
Cortney Piper
cortney@catercommunications.com

Margaret Mohr, Veloz Communications Director
margaret.mohr@veloz.org

January 20, 2021, Electric For All launches “40 Million Reasons To Go Electric”.
Read Press Release (English | Spanish)

Introducing the new Electric For All public awareness campaign powered by Veloz

40 Million Reasons to Go Electric

Starring climate activist and Emmy award-winning actor Mark Ruffalo and Marvel’s Agents of S.H.I.E.L.D. star Chloe Bennet, Huron Mayor Rey Leon, Watts environmental justice leaders Mama Linda Cleveland and Jacquelyn Badejo, and Oakland, CA, activist artist Favianna Rodriguez, the new 40 Million Reasons to Go Electric campaign features an avante-garde, bright and vibrant animation paired with an original Californian take on neo soul-inspired music sung by the Barbadian-born, Los Angeles-based singer Ayoni.

Launched January 20, Electric For All third multi-stakeholder nonprofit campaign is the product of unprecedented collaboration and spotlights local and global superhero agents of change fighting for social, economic and environmental justice, celebrating California’s many cultures, and underscoring the reasons each and every Californian should go electric.

Visit the 40 Million Reasons to Go Electric campaign page and see the stories unfold in a long-form video and short form :15’s. All assets posted are approved for media usage. Please contact Cortney Piper for media interviews or Margaret Mohr for additional assets and releases.

Illustration of seven diverse characters standing in a row, including a man in a black jacket, a woman in a black jumpsuit and blue boots, a man in a ranger hat and western shirt, a superhero in a green costume holding a lightning bolt, an older woman in a floral sweater, a woman with an orange headwrap and blazer, and a woman in a pink top and denim shorts with glasses and earrings.

See our superheroes fighting for electric for all.

Watch

40 Million Reasons to Share
and Go Electric!

Save and share these approved assets.

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/ElectricForAll | Facebook

Illustrated portrait of Mark Ruffalo leaning on a car door with text that reads 'See Mark Ruffalo in 40 Million Reasons to Go Electric.' Behind him, clouds of smoke rise over a colorful city skyline. At the bottom, the words 'Electric For All' and 'Veloz' are displayed in yellow and white text.

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/company/letsveloz | LinkedIn

Illustrated scene of a city street with a blue electric bus labeled 'Electric For All.' A diverse group of people, including families, children, and a barista, are gathered around wearing masks. A person boards the bus with a drink in hand. In the background, a colorful billboard displays the word 'Veloz' with lightning bolts.

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@electricforall | Instagram

Illustrated image of a woman and child joyfully raising their arms while riding in a bright blue electric car through a colorful city street lined with palm trees. The sky glows with sunset tones and the word 'ELECTRIC' appears in the background.

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@ElectricForAll | Twitter

Illustrated graphic featuring actor Mark Ruffalo looking into the distance with his hand resting on a car door. In the background, clouds of smoke and stylized city buildings are overlaid with the text: 'See Mark Ruffalo in 40 Million Reasons to Go Electric.' Below, it reads 'Electric For All' and 'Veloz' in bold yellow and white text.

Kicking Gas Campaign

Kicking Gas, starring Arnold Schwarzenegger was the second Electric For All campaign powered by Veloz. This wildly successful campaign was launched in 2019 and featured the ever popular Howard Kleiner character, played by Arnold Schwarzenegger.

June 26, 2019 Press Release Veloz launches Kicking Gas Campaign

Learn more and view metrics from the 2019 Kicking Gas campaign.

Opposites Attract Campaign

The first Electric For All campaign powered by Veloz was called Opposites Attract. The goal of the Opposites Attract campaign was to show people on opposite sides of the spectrum driving and loving their electric cars. The campaign objective was to raise awareness of electric cars through social, video and display ads. The target audience was in-market car shoppers and eco-friendly consumers as well as those in disadvantaged, low-income communities.

Learn more and view metrics from the 2018 Opposites Attract campaign.

40 Million Reasons to Go Electric

40 Million Reasons to Share and Go Electric!

Kicking Gas Campaign

Opposites Attract Campaign

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Join the Electric Vehicle Revolution

40 Million Reasons to Share
and Go Electric!